It's nearly 2026, and as you look ahead to the calendar changing over later this week I want to talk about New Year's Resolutions.
Most landscaping companies wait until they're desperate to hire before they think about their sales structure. You realize you need another salesperson when your current team is overwhelmed, when a team member leaves, or you add someone without clarity on what they'll actually be responsible for selling.
I frequently joke that when I was in my 30s and 40s, I'd come back from conferences all excited with new ideas for my team at Grunder Landscaping Co. I'm sure the seasoned members would whisper to new recruits: "Just wait. He'll be at a different conference next week with a totally different list of initiatives."